J Agric Med Community Health.  2009 Sep;34(2):223-233.

The Relations between Smoking and Exposure to Anti-Smoking Promotion Media in Middle School Students

• Lee SO
• Park J

Abstract

OBJECTIVES
This study aimed to examine the relations between exposure to anti-smoking promotion media and smoking, targeting middle school students who were exposed to various media of promotion.
METHODS
The subjects of the study were 38,820 middle school students who answered to the 2007 Korea Youth Risk Behavior Web-based Survey. Answers of 37,714 subjects were used for the final analysis except those of 1,106 that could not be used to judge anti-smoking promotion media and prevalence of smoking as they were considered insincere to the questions. We used SPSS of version 17.0. This study conducted a chi-square test to identify smoking rate according to characteristics of subjects and a multivariate logistic regression analysis to identify whether they are independently significant.
RESULTS
Smoking rate increased as the subjects were in higher grades. From the results of multivariate logistic regression, odds ratio(OR) at points 5~6 of the first graders that had never been exposed to anti-smoking promotion media was 0.49(95% CI=0.33-0.74), which was significantly low. And OR at points 5~6 of the third graders was 0.57(95% CI=0.43-0.76), significantly low.
CONCLUSIONS
This study identified the relations between exposure to anti-smoking promotion media and smoking of middle school students in Korea.

Keyword

Smoking; Mass media; Adolescents

MeSH Terms

Adolescent
Humans
Korea
Logistic Models
Mass Media
Prevalence
Risk-Taking
Smoke
Smoking
Smoke